Strategy and Voice

A luxury report for Pinterest

The Luxury team at Pinterest needed long-form storytelling and content strategy in a new report, detailing key details about luxury shoppers on the platform. I was the lead writer and story strategist on the piece, collaborating with project strategists, designers, and SMEs in the luxury vertical to finalize the report for global distribution, both in print and digitally. Download a copy for yourself here.

Screenshot 2023-12-12 at 3.53.54 PM.png
Screenshot 2024-09-13 at 10.33.07 AM.png
Screenshot 2023-12-14 at 2.54.12 PM.png
Screenshot 2023-12-14 at 2.53.59 PM.png
Screenshot 2023-12-12 at 4.06.35 PM.png